Will it Play in Iowa?

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“Yes, but will it play in Iowa?”

It’s an age-old question.

Hollywood used it to determine whether or not a TV show or movie would be a hit, and politicians asked it to gauge whether or not their pitch to the presidency was working. In a larger context, the meaning is “Will what I’m selling play in Middle America?”

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How Silence Still Cripples Us

Silence = Death

If you were around in the 1980s and early 1990s, that should be etched into your memory. Even if you didn’t know it was a film, the slogan reached far and wide and was a raised fist for AIDS activists. To know it was to understand no one should remain quiet when it came to fighting the scourge of that disease.

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